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From the desk of Andrea Liebross, Founder of SHE THINKS BIG!®
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Happy Halloween, Reader!
I only have a few hours of daylight left before the trick-or-treaters start knocking on my door…BOO!
If spending $$$ in your business scares you (stick with me, I’m running with this Halloween theme 👻), this week’s podcast will help you sleep a little easier tonight.
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This week, I’m breaking down how to know whether something is a cost you can cut or an investment you should protect — so your business doesn’t turn into a money-eating monster.
And to help you get more comfortable taking the kinds of risks that lead to canyon-sized leaps in your business, I’m sharing a brand new resource I created — The Risk Filter™ Worksheet. It’s a practical guide to taking intentional risks that accelerate growth without the chaos.
Keep reading for the highlights and your next bold move.
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✨ Let's talk about your next best step. ✨
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Schedule a complimentary consult call and share where you're stuck. We'll determine your next best step and put you on the path to increased traction before the end of the year. It's easy! Simply click the button below and select your preferred time.
I have been in business coaching programs for years; some coaching has focused on developing concepts and ideas, while other coaching has looked at the nitty-gritty. I needed something that delivered BOTH to get me moving on my goals. Andrea's clear ideas brought me to a better place after a long time of "doing fine." And it is making a difference to both how I feel and my bottom line. --Lisa S. |
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Coaching Corner:
This Risk Filter Makes Big Decisions Less Scary
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If you’re waiting to be 100% certain before taking your next big step, you’ll stay right where you are.
Here’s the truth: you only have to be 70% sure to take action.
Clarity doesn’t come before the decision — it comes after you move.
That’s the mindset behind the Risk Filter™ Worksheet.
It’s designed to help you separate reckless risks from intentional ones — the kind that stretch you as a leader, not drain you as an owner.
Inside, you’ll:
✅ Identify where you’ve gotten too comfortable
✅ Apply a 5-question Risk Filter to your next big move
✅ Reframe fear as feedback and risk as expansion
✅ Decide whether your next step is a Mini Move, a Stretch Step, or a Leap
This tool helps you lead with courage and discernment — not perfection.
Because your next level won’t come from waiting until you’re ready… it’ll come from acting on that 70% yes.
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*You'll be prompted to "make a copy" at the download. Do this, and you'll gain access to a worksheet in a version that is entirely yours to fill in and save for your business as many times as you wish. |
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Catch the Latest Episode of the Podcast
**Stay tuned for my milestone 250th podcast episdoe on 11/11** |
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If you’ve ever wondered whether that next hire, program, or subscription is worth it, this episode is for you.
Most entrepreneurs don’t have a spending problem — they have a framing problem.
They ask, “Can I afford this?” when the better question is, “Will this pay me back?”
In this episode, I share my 5-question Investment Checklist, which helps you instantly determine whether something is a cost or an investment.
Run any decision — a tool, hire, or coaching program — through this filter and you’ll know what to protect, what to pause, and what to cut.
Here’s a sneak peek:
- Will this generate revenue, efficiency, or growth?
- Does it free up high-impact time or create leverage?
- Will it help me make faster, better decisions?
- Am I keeping it because it’s familiar — or because it’s effective?
- Does it solve short-term survival or create long-term scale?
By the end, you’ll have a simple 3-step process for making clear, confident money decisions — and protecting your momentum instead of letting fear run the show.
🎧 Click the button below to listen...then, grab your Risk Filter worksheet below to go even deeper.
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🚀November Activator Intensive
November 13th = The day you level up
If this week's content is hitting home, here's what I want you to know: You don't have to figure this out alone.
I work with established women entrepreneurs with solutions that meet where you are and deliver what you need right now through:
🔥 THE ACTIVATOR Need clarity and momentum NOW? In one intensive day, we'll map out your next 90 days with a strategic plan that actually fits your capacity, bandwidth, and goals. Perfect if you know something needs to change but you're stuck on the "what" and the "how."
This is for you if you need to make decisions quickly, create a clear path forward, and walk away with an actionable plan you can implement immediately. →→→→→ Click here for more details about the Activator.
🚀 VIP Day Dive even deeper into your business with a fully custom 1:1 VIP Day session with me. These are highly limited (as in, I only offer a few spots every year), so please reply and let me know if you'd like to get on my calendar for one!
📞 FREE 30-MINUTE CONSULT Not sure which path is right for you? Let's talk. In 30 minutes, we'll clarify where you are, where you want to go, and whether working together is a good fit.
You + Me and a strategic conversation about what's possible for you and your business.
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Friday FORWARD >>>> is a weekly newsletter designed to encourage high-achieving women to pause and…
Reflect. Reset. Reignite your spark for the week ahead.
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